E-Farmers for Farmers

Farmers rarely get to take a break.

In France, 50% of them don’t take any holidays at all.

Meanwhile, millions of gamers spend their free time doing one thing: farming. Virtually, at least.

So we decided to bring these two worlds together.

With E-Farmers for Farmers, we took Farming Simulator players out of the game and sent them into real fields, to give real farmers some well-deserved time off.